That's true. Will epochtalk be available for free? I guess not, given the >350k dev costs. So one should price licenses competitively and sell only for bitcoins..
The costs are expected to be closer to $1 million in the end, $350k has been spent to date.
The software will be entirely free and open source, released under the MIT license just like Bitcoin Core.
So you are telling me someone would pay 1$ million dollar just to develop a forum & at the end of the day that forum will be Free & Open source ? Like seriously ? do you really belieave that because I don't

It just dosen't make any sense
Yes, read up on it. The funds were raised from donations to bitcointalk and profit from forum ads back when the Bitcoin price was a lot less. The forum never sold any BTC. Here is how much the forum holds now:
https://bitcointalk.org/index.php?topic=155000.0And you do realize that some of the Bitcoin Core developers are paid >$100,000/yr salaries, yet the software is free. And the same can be said about the Linux kernel, Firefox web browser or any other large FOSS software project.