5 btc?! The first Executive has come through the door..

With btc prices being so low nowadays, that's rather peanuts imo. What I have noticed with other icos, is that the majority of serious investors wait until the end before they invest.
Agreed, however, it is looking good for it to be so far from the end

Possibly, but most IPO coins lose value after launch. There could be a few traders waiting to buy in after IPO completion.