Its pretty big. Can you summarise?
Fed: "Ohshit, we got a lot of catching up to do".

Only part way through it but the gist so far is as little as they'd like to admit it Bitcoin has them panicking and they need urgent planning to bring the industry together and come up with a competitor, this was partly set in motion in 2012 with the intention of completion within 10 years but they're pulling out the stops.
It's kind of funny as they're trying to copy the community and some of their findings may have been researched actively here. It also looks like they may be setting up their own public discussion forum too, the trolling there will be epic, payback's a bitch

They seem to be trying to copy open source development to a degree... but by committee with competing companies that have been trying to get the market to themselves for years. Bring popcorn, 10 years sounds optimistic

hmm ...
I always wanted to try out some trolling.
That might be fun.