Yes, i agree, this is important.
I think we will see alot of people initially invest in NXT to start with and there will be alot that will hold it for some time.

What is important, is not getting people to spend NXT, but rather getting people to accept it.
If enough people value this currency, this should happen naturally and we will see people spending it.

Right now we are in the adoption phase, once word gets out, we will see more volume and buy orders going on the exchanges, once the marketcap gains a solid standing, people will become alot more aware of its value and we will see more people starting to use it and thats when things really start to get exciting...