Well, you guys were right. I ended up losing it all in a couple big bets, then I got back up to 30 BTC before losing most of it with the martingale strategy. Now I'm at zero. It's a weird feeling, to go from $0 to making $1000, then back to zero in a few days. Maybe I'll try Satoshi's dice again, but I've learned to quit while on top, since it's incredibly easy to lose massive sums of bitcoins QUICK.
I guess I just answered my original question. This is how the site stays afloat.
Shit, I came in too late to warn you on this.

Only way I've managed to stay in the win for SD was to keep betting in multiples of the previous bet, and
stopping the game 100% while I was in the win.