The same way as no one owns bitcoin - one hell of a clever idea that takes off faster than it can be stopped
No one owns bitcoin?
Do the miners not own the BTC they receive for their work? Do I not own the BTC in my wallet?
Bitcoins are not bitcoin
but perhaps "everyone" is better to say than "noone" with the same end result
And if the solution to having a physical machine crowdbuilt for the crowd was easy than it would have been done already