I think your wrong. Jutaral didn't use any company names he just names the roles of all those involved who ever they maybe.
AMHash theoretically involves 5 Parties (Operator, Manufacturer, HashLord, Contract Platform, Contract Holder)
To me, it seems like either a username or a business name, not a description of a role. It's a separate party from AM, RM and Havelock. If it was just a person in control of the hash rate, that person would probably be an AM employee, not a separate party. It makes far more sense to me that HashLord is in the business of hosting miners.