Also, another thing is that what Viacoin has, is strong developer support (see drak's github), which nowadays are much more valuable than marketing support.  That means that the grounds on which this project is on would hold up much more strongly than many when marketing kicks in  within it.. organically.

 This whole crypto-thing is honestly childish if I'm honest, it's a playground for short-term projects that want to make a few hundred thousand within a couple of months off of kids. It'll end soon, but what'll last, if any.. are the projects that are looked after by many developers and are platform oriented with room to tweak- that's where I see this project going along with 1 or 2 others.