Well, that certainly depends, but let me first ask: what do you want to measure?

My point basically was: you could transfer tokens to 1000x receivers in 1000 transactions, or in a single send-to-owners transaction. Definitely a huge difference in the number of transactions, but would this be all that different? Likewise, looking at the market cap alone can create a skewed impression, say for example, when only a small percentage of all coins are free floating, which appears to be the case with Ripple, as far as I know.

That's not meant to slander anyone (e.g. Ripple), but rather: one should probably not get to crazy about one aspect, when the full picture has more than one.