Always following up the packagemeister?  (still working on nickname) but you bring up a very good point mate. Nowadays (and for profitability) all companies dump their resources into advertising. Thats why crap products sell out anyway. You make a shitty keychain pocketwatch smartclock and mass blast it on all channels. By the time the thing is broken in a month the company made out like bandits. Its the story of our times.

We on the other hand are bringing it back to the basics baby. Excellent, polished product first.. then it will unleash itself.