Also ISOHunt has $100,000 bounty on development of a truly decentralized, unkillable torrent service called OpenBay. So while this project isn't following the guidelines of that project (working directly on OpenBay), the idea is not exactly worthless.

You mean
http://cointelegraph.com/news/113370/isohunt-giving-away-100000-for-improvements-to-the-piratebay-source-codeand
https://github.com/isohuntto/openbay?
Quote from the latter "Isohunt team is closing down the Openbay project support and the competition itself because of the very low activity on the project. Weve got hold of the developers that took part in the competition and offered them a long-term cooperation.
We are very disappointed that your activity lowered to such a level that even a 50 000$ reward couldnt motivate you."
Again, there are lots of huge opportunities with datacoins. Some ideas people will come up with are likely to succeed, others not. Even if this were one of the better possible datacoin ideas, which it probably is not, the pumpiness of the project puts a person off.
re: "Alexandria isn't such a great idea" -- to be honest most ideas and apps aren't breathtaking on paper. Twitter and snapchat are great examples of this. Execution and network effect play a big role in deciding how long anything stays relevant. The features we've implemented with ferross's webtorrent and the protocol structure that powers alexandria (you can see it in the block chain) are very cool, at least in my opinion.
I support free sharing and so on, so if the project is serious then I'd support it. Comparing it to twitter is a stretch. You and others talk about your project. There are articles like
http://bitcoinmacroeconomics.com/2015/04/17/alexandria-v0-4-alpha-florincoin/ which are embarrassing to even read and
http://bitcoinist.net/exclusive-qa-with-joseph-fiscella-florincoin-and-decentralized-applications/ which kind of foreshadows a pump rather than any serious project.
It looks exactly like a pump built around a coin that has been thoroughly bought up by the pumpers. Please describe exactly what the project is expected to do, in less than 200 words, if that isn't too much to ask.