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OK, as a non-expert, all of this controversy re the future of Bitcoin comes perilously close to discouraging use of BTC...

"Confidence makes a currency."

All of this talk of forks, selling BTC by well-known names, etc. is likely to lead to loss of confidence in Bitcoin.  Maybe those intimately involved with BTC development might not see this, but a loss of confidence among the general public (better said: casual users of BTC) will be a serious blow to confidence.

Loss of confidence would cause me (and many others I would guess) to SELL my Bitcoin.