It is right now going downward since last so many months. Even as the bitcoin users are increasing and there are more number of bitcoin transactions, still it is going downward.
Increasing number of people using it doesnt matter actually because right now the price is being manipulated by few traders. You can easily check that since previous months ago there have been alot of positive news regarding
BTC but none of it made impact to the price . Somewhat, it will requires few years for the price to increase or perhaps next year atleast after halving
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If that is the case, then it is dangerous for bitcoin economy, as most of the people are into it because of its decentralized nature. And I assume that few traders must be sitting at the very top to control the prices.