I honestly see moving forward; especially when we halve in 2016, scarcity taking hold.
Truth is, you can save major money by using BTC. From Purse, to Gyft, to a dozen other services. And companies like Coinbase and most other "Buy Bitcoin" exchanges charge a mark up.
In addition, with the FinCEN rulings; there is all sorts of additional paperwork now to buy BTC legitamaley. Even Coinbase, where I've bought countless times, level 3; $50,000 limit, sent me an email: They need copies of my government issued ID now.
So it's getting harder to get. Look at the mark ups on Local Bitcoin. People actually pay $450 for a $260 token.
Crazy.