Bitcoiners interested in this subject, might also be interested in
forvik.com.
Also:
http://sovereignshetland.com/Forvikcoin:
https://bitcointalk.org/index.php?topic=763462.0 (Just learned about this, seems like another shitcoin, but an interesting idea nontheless.. : dead project)
At the very least he's actually attempting to make a change. If it will ever go anywhere is another matter, Stuart Hill seems to be quite the character, but I guess not many of us would be willing to sacrifice everything to do what he's doing.