this whole dadice thing is pretty weird, no matter from which perspective you're looking at it, it's a fail. but for some reason the operators refuse to let it die already.
they failed as a scam, since no real whale or big investor will choose their site.
and they also failed as a "legit" business, since their reputation is burned and they're not making any profit while wasting money on their marketing.
so, what is this thing?

Who knows. Maybe a hope if they keep going people will believe they aren't a scam and start throwing money at it. Who really knows what these guys are up to. They are seriously incompetent at Math, writing websites and running a business. So maybe its a high school project?

sounds plausible to me.
but seriously, they already spent over 60btc on their sig campaign alone (
https://blockchain.info/de/address/13tcm29K3N39uSsiDRLN9aQwLdvA9zFWJv) while only making 43btc profit on site (stats.dadice.com). and that profit probably also includes a substantial amount of faucet btc they already owned before. there is no way this is turning into something profitable.
are they some kind of honeypot? like the us gov going after american gamblers?

ps: I sell tinfoil for xmr, pm me

That's certainly weird, if those stats are real and supposedly they are, i don't see why would they lie, means that they are indeed loosing money. They even started a new campaign not long ago, everything could be explained as a form of long time investment, when they don't need more advertisement they would stop their campaigns and start only profiting.
Now back to the topic, OP did in fact lie about somethings but he did not lie about the kelly investment option, seems..