Because the value of a dollar fluctuates.
This isn't why. It's just basic supply and demand, though it's the value of bitcoin in fiat that fluctuates as bitcoin is always worth one btc. Hopefully one day we wont peg fiat to bitcoin but maybe the other way round

saving my address 1E3UT9eVi5MobByYwwfTcQh6RbXBbQjyyD