By the way, BFL doesn't use the phrase "full custom" to mean the same thing it means in the industry.
We don't? Please elaborate. (I'm serious, I'm not being snarky. If we/I am using it incorrectly, then I would like to use the proper term.)
Standard-cell ASICs and synthesis-flow ASICs are not considered
full-custom chips.
The phrase "full
y custom" is a BFL-ism that sounds a lot like "truthiness"

In fact the third google hit for "fully custom asic" on the entire interweb is BFL which ought to be a hint that it is a contortion of the usual industry terminology...