Pardon my french, but who the fudgesickle appointed these people to be official spokesmen of Bitcoin? I think most of the negative reaction to this announcement comes from the arrogance of a handful taking it upon themselves to proclaim to the world that they speak for everyone involved in Bitcoin. It reeks of a power grab.
This could have been handled better.
What makes you think the Bitcoin Foundation is the "official spokesman" of Bitcoin?
This is just a group of people (who happen to be very well respected throughout the Bitcoin community) making an organization to advance Bitcoin. Others have tried it, but this one apparently comes off as "official" because its organized, funded, and has the support of important Bitcoiners. There is nothing "official" about it other than that many of the most trusted Bitcoiners believe in it.