ALEXA rank of this site is 340,000 .. should tell you something (couple hundred hits per day of traffic, at most)
It is ~60k monthly pageviews
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Da Dice is also #1 keyword for search terms "Da Dice" and "dadice".
It is expected because they are the only competitor for this keyword. Estimated traffic is ~300 monthly searches.
Yes, that is correct. DD is the only major competition for the keywords.
