Factom is not going to be the killer app.  It is a platform/data layer.  My grandmother would have no use for it.  What she would have use for is an app that utilizes it.  It would not surprise me if the killer app that brings blockchain to my grandmother uses Factom as part of their process.  Blockchain technology is going to be in widespread use in the next few years, but most people will not even know they are using it.  Do you care how your microwave works as long as your food is hot?  Bitcoin automated trust.  Factom can verify it.


As to a small crowdsale , my opinion, Factom isn't sexy.  It is useful.  A year from now Auger will be doing well.  Prediction markets really are sexy.  To those that use them.  Factom is going to be a little part of all of the big systems created out there.  So, not sexy.  just ubiquitous.