Forget about trying to explain the technology behind it.  It's not that they aren't capable of learning the tech, many just aren't interested in it. For women not familiar with digital currency (and even for some of us that are), p2p means nothing more than the distance to the next rest stop on a roadtrip!  However, they will be interested in what digital currency can do as an instrument of social change and women will make very powerful leaders in those areas.

Here's a possibility:

DNotes is a new global digital currency that is available to everyone worldwide.  A digital currency is simply an internet based medium of exchange, as opposed to physical cash.

DNotes is building an ecosystem of blocks that everyday people can understand.  They have savings plans for kids, students, retirement, and employee benefits.  They are also the only one to offer a safe place to store your digital currency with a 100% guarantee at DNotesVault.  They have an online cryptocurrency learning centre for women (open to everyone).   DCEBrief - news for the busy exec.

My favorite part is what it can do to include people of the world that have never been able to participate economically.  Half of the world's population doesn't have access to a bank.  Corrupt politicians and poorly run countries can make their currencies worthless.  When we support a global currency that can not be manipulated by governments, we are giving the less fortunate a chance to start a business, send their children to school, and save for their future. 

For women everywhere it is an opportunity to invest even a small amount in a very early stage investment whose potential upside is so massive, it far outweighs the risk.  With DNotes, all you need is an email address to get started.

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You can also check out this thread at CryptoMoms:  http://cryptomoms.com/forum/general-discussion/9/explaining-cryptocurrency/201/