I agree with you guys.

Butterflylabs and BTCFGPA don't want to take advantage of their own hardware, because that could simply destroy Bitcoin.
They really want to allow it to continue, and feed up the competition, allowing everyone to buy their rigs and ASICs.
They build the resources that will raise the competition, and as long the competition exists Bitcoin will always survive.
And ASICs will continue to sell.

They have much more to win with a fair deal than with fraud. But this is just my opinion.
What do you think?