We based it on Ethereum as there were some projects that we were already thinking about running on the Ethereum platform, and this allows us our own platform to do them on instead giving us more freedom. This way we can change the foundation a bit and try some new things, and we really wanted to create a self funding DAO system instead of using the ICO model of Ethereum. We believe our model has the ability to create a long lasted self funding sustainable ecosystem that solves some of the problems other crypto platforms are stuck with. (working on the white paper for it now)