Just before I go...
...Bits is non descriptive. It could be bits of anything. We would be forcing people to use a term which is not natural because it doesn't identify what it is...
This might account for my earlier instinctive reservation over the term by itself, which non-techies and those unfamiliar with Bitcoin wouldn't easily identify with.
I really like ¥ꙭɃits for the fun money/token, I think it's something the azns can relate to with the ¥.
And it sounds like "You" which fits in with the social media theme.
I agree. And I like the look of ¥ooBits; some graphical potential there.