The problem is the project was dependent on popularity and usage via fair distribution, which didn't really do anything but create a bunch of sellers who were happy to sell their free stake for anything. You have anonymous developers who can't market their product because they are anonymous.  NEM offers new development and POI, but no one really seems to care.  It's a bummer cause I like the project, but right now I see BTC, ETH, and maybe a few others will survive the Alt coin bubble.  I have a lot of NEM, but I'm not sure I can even sell it at this point.