The last pump of the price was a good chance for new people to use bitcoin, but now that the price is much more down this makes people to think to quit, sadly.
The price is up or down all the time. Some people will buy, some will sell. There is no difference. The most important is the adoption of the bitcoin.
Fiat money has ups and downs too, but the problem with bitcoin is that the price is not stable, people stops the fact especially today when the price decreased for - $70, isn't that scary?