Should I start whining that I've missed 1st day reward )?
Nope, 1st day reward was 200,000 LISK only and it would be divided between all the 1st day BTC and Shapeshift investors so the amount of bonus LISK received by each investor wouldn't amount much.
It was a brilliant idea by Max/Olivier to get more people into the ICO on the first day and it seems to have worked in an equally brilliant way!