Dash depositing takes less than 12 seconds (looks very cool in comparison with 12 confirmations that requires poloniex).
It is great for everyone who uses Exchanges as a simplified "mixer"-anonymizer through altcoins.
You can quickly deposit Dash - "launder" money through the EXMO - and can withdraw them quickly (including Fiat currencies)!
Neat little feature, but not the best marketing copywrite alex

"launder" and "exhcange = gasoline + fire

I`ve never understood that. I`ve heard people using tumblers and mixers when they want more anonymity, when they could go to some exchange and trade BTC for XY and back again. So I thought that exchanges somehow keep track of it.