price will probably go down once people realize:

there is no product, everything is very theoretical, for a very long time.
there is a premine of over billion coins
there is no blockchain, it is unlimited supply Omni Token
price is set x20 (in USD) already
can't store so much data (of a social network) on a blockchain. need petabytes or even exabytes of data.
 ^ if using some kind of sharding and nodes to store data, there is no way to make the data redundant enough, and still not enough storage space

impossible and very theoretical project right now...