Post
Topic
Board Announcements (Altcoins)
Re: AURORACOIN - Empowering Financial Freedom
by
apcoins
on 10/03/2016, 20:53:52 UTC
No one is telling anyone here to back off. We just like you guys to respect the fact that all members of our team share the same clear vision as to why we dedicate our time and efforts to this project.

I can understand perfectly well there are some of you that are here for speculation and profit. Nothing wrong with that. Perhaps you can also understand that the foundation under your future profits lies not in hypes and pumps, but rather in real development of a strong user base in Iceland. So perhaps I can ask you kindly once more to have speculation discussions in the post Molecular was so kind to setup? You can find it here: https://bitcointalk.org/index.php?topic=1067036.0

We as a team have chosen to invest in the long term. That means we are going to build on real acceptance of Auroracoin in Iceland. For this we have been building a strong foundation. This exists not only of the new multi-algo code, but also in the AUR-ISK exchange we have build (beta.ix.is).

Currently we are working on a detailed marketing plan that involves real commercials in Iceland. We are (rather soon) going to start a campaign with huge posters in all 100 bus terminals around Reykjavik, which will look like this:



The terminals have over 5 million driveby's a week! This means that in one week most people have become familiar with our logo and name. It also makes Auroracoin something that is real. Once we start unfolding our releases to the press people in Iceland are going to say "Hey, I saw that at the busstop before" Rather then "Hmmm, some internet thing from a couple of nerds".

The board members of the foundation are visiting our Dutch team on the 24th - 27th of march to work dedicated on future marketing plans. We expect a lot of local media coverage and are especially excited to announce the launch of the ISX exchange. This will be the first time since the currency controls came in effect that people of Iceland have direct access to a cryptocurrency with ISK.

And there is one very big thing in the making that will probably get over 100K Icelanders actively using AUR within this year. All of this from within Iceland and together with businesses that have chosen to partner up with us!

I would suggest we ''rework'' the design a bit, but anyway I do like the idea a lot.  So few days before to open the exchange and few before the press release in and out iceland - this will attract people curiosity - and encourage convos about AUR.  April 27-28 ?  My understanding is there was not many avalaible week.

Just chiming in to say that I love the idea of the bus stop advertising.

With people waiting around for their ride, looking up AUR would almost be second nature.

The straightforward simplicity of the design is nice, which will give drivers on the roads, and those from a distance, some image impact also.

I understand that this is a "rough", and believe that since this is local and focused, those involved will know what works best, but wanted to point out that some kind of blurb that explains really quickly what AUR is could be a good idea to include, such as "Currency Empowering Financial Freedom", along with some finer print (for those up close) explaining how this will benefit the user, and of course a QR code, linking to an appropriate website.

Excited to see what is happening!

The bus stop campaign is designed to get ppl reminded of auroracoin again for what is to come. Thanks for your suggestion on the posters, we will defiantly add a QR code to lead ppl down the rabbit hole.

For those curious of why a bus stop campaign check out this map of the bus routes in Reykjavik here is a map over all routes http://www.straeto.is/media/leidarkerfi/kort/HEILDARKORT-2016.pdf

As you can see Reykjavik is not a very big place and we will cover most routes with posters at 100 stops, getting the attention from drivers and bus passengers.