yes, the more people hold the bitcoin, the better price will be (for the larger demand).

it is a form of investment, lol (if you save/trade it wisely).
I don't know if what will happen to the price in future, whether it will grow high or it will drop down (though i want it to grow!) but yes, like many other people out there i am also holding my bitcoins recently and hoping to have some profit after the big growth of price as expected.