we don't need to speak about Synereo strategy differenciation in details here to point its relevance in the market: getting paid to do what you do with facebook. Even if it would just try to kill facebook, we could consider facebook as a pre-paragmatic design and Synereo as a paragmatic design of social network (even thought an improved design could be created). If you would go to war, would you use the old first WW weapon design or the latest weapon design of war against ISIS ? I made my choice. 
I repeat you need a niche to scale up against Facebook, else no one will even bother to use Synereo.
I've read your post (fartbags, please re-login) and there was nothing but your doubts that mean no thing.
Thanks in advance for your detailed rebuttals of each of my detailed points at the linked thread. Until then, your hot air is as useless as fartbags.