did you see the office in which TEM was head quartered at in the video? It was sharing the suit with a seamstress and her sewing business.
That alone had me thinking this wasnt going anywhere it is but in time of need they seem to have found a temp solution for day to day items being purchased without having income but rather a barter system.
Now that I think of it bitcoin wouldn't have helped them unless the town had a few miners in the beginning who they them selves excepted TEM in exchange for bitcoin. But TEM has a 1200$ limit per person so I guess thats why it wont go too far.