A guy saw this very stupid shit: "C:\>cd.." and said: 'what the fuck is that?' So he got rid of the command line and made Win3.1. Very soon after that, he was the richest guy in the world.
Real people can't read things like C:\>cd... That is for computers. Computers and nerds - but not people. So long as computers have things like C:\>cd.., people won't use them. And they didn't use them when C:\>cd.. was used. If you want people to use computers, you've got to get rid of that crap that is unreadable to humans and replace it with something else. One look at C:\>cd.., and people run away.
Why is Bitcoin having no luck at all with user adoption? Because the very first thing people see is: 3BgtSzEpMH6PVwKNhp4MV5ruTFLTvmqmLo. They don't want an explanation of what it is. They don't want to learn how freaking cool asymmetric cryptography is. They don't want to hear about elliptical curves. They don't want to try to read it, or pronounce it. It is junk. Junk that only a computer can digest. The first time a person sees that garbage - they run away. Only nerds want to read about what that means. Only nerds are proud to be able to decipher such things.
Real people even hate QR codes. Even if a wallet had no Bitcoin address and all QR codes - people hate that crap. Only nerds use Bitcoin. Real people aren't ever going to use it - unless we figure out how to turn C:\>cd.. into cute little clickable icons that are clean, easy and fun to read and understand. Figure that out, and you'll be the next richest guy in the world.
We have to stop showing 3BgtSzEpMH6PVwKNhp4MV5ruTFLTvmqmLo to the public. It can't be read/understood anyway. Why show it? That belongs in the engine room of wallet - not in the user interface. If you want to keep people away from Bitcoin, just keep printing 3BgtSzEpMH6PVwKNhp4MV5ruTFLTvmqmLo everywhere - on wallets, on websites, on exchanges, on checkout systems.
Only Circle seems to be going down the path of making this user friendly for non-nerds. That is not enough. Now go fix your wallet.