I think it will be dumped heavily on launch. This is period of ICO hysteria, when all forum members believe in magical rule of ICO returns. I do think it is good project and I trust team but I abslutly dont trust investors, half of them are just greedy sheeps hoping for fast profits. If there will not be some incentive to buy right after ICO ends, it will be dumped to ICO level. Longterm price is something else of course.