There's no proven history to add value to the coin, no direct future plan to give hope, no broad community carrying it except the sacred trust of too few to make a difference, so, no incentive at all for investors to keep the coins. It doesn't take much imagination to guess the effect of millions of coins being dumped onto the market. Hope it remains "slightly cheaper", but the unoriginal way this ICO has been done will most likely get the same unoriginal result as other ICO's.