I am trying to think of a name for:
A very finely grained like-mindness, crowd rating system. With rewards to those who produce highly ranked content within like-minded coteries.
Is eSteem the best name for that?
Zuckerberg called it facesmash--but missed that it wasn't that users were rating girls "they knew", but that their ratings determined the outcome and gave them control of the outcome. He Also didn't monetize it, but tried to backend advertising schemes on it years later to the disappointment of his base (who were quite happy with free popularity grabs).
But I think there might be a catchier name.