The price/marketcap on CMC is pretty stable (or is decreasing just a bit), but we can see huge decreasing of daily volume. And also, increase of new NEM accounts is almost stopped / very small. We, all "old NEMbers" know about "ninja style" and are "friendly" with it, but maybe for some "more mass adoption/attraction" some kind of news/marketing/whatever should help. Don't ask me how , I'm techie (and I try to do my best for NEM by tech position, of course), not marketee, I'm just thinking about it ... Yes, lot of marketing is just "unlogical mess and crap" (and we, techies, usually hate it), but even that crap can work, sometimes, probably. Look at the whole "wow effect" by ETH/ETC, STEEM and some other coins, where their "technical quality" is - comparing to NEM - very low, if not "almost zero".
Really dunno, but I'm pretty sure, that there are lot of experienced people in sales & marketing section, and their'll be able to find the way, how to popularize NEM on a massive scale (of course we're still on the beginning, even Bitcoin is still far to "worldwide effect"). NEM is so amazing and so technologically advanced project, that it surely deserves.

Finally, thanks to all the devs for their hard work on NEM project - we all really appreciate it!