I use the bitcoin as a currency. I earn the bitcoin by mining. Then I use the bitcoin to buy the online goods.
That is a very good cycle for the bitcoin. It helps the circullatioin of the bitcoin and the final adoption.
When many of us use the bitcoin, more people will know about the bitcoin then the price will rise again.
After the Bitfinex hack, I think the bitcoin price will rise slower than expected. So the $700 can happen in October.