I'm not wondering about this numbers lisk.io vs factom.com since Lisk is a 100% community oriented project, while Factom aims at the enterprise market. Moreover, lisk.io is hosting a webwallet which brings a lot of visitors to their site. You're comparing apples to oranges 
Yeah, a project that might be more comparable is Maidsafe, which ranks at 255,813. Half as much better rank and twice the market cap.
Also keep in mind that Factom has two web presences, a .com and .org (360,601).