It is not cheating. I've played on many sites, and have seen some cheating here and there.
Oh, this is interesting. Are you talking about online Poker cheaters who had access to 'inside' information and knew other people's cards or something?
If yes, then please tell us where did you spot cheaters.
Personally I think that situation Op described is not enough to tell if that guy was cheating. Most likely it was totally random strategy of a newbie player who got lucky.