Not first week, they started early ico from 25th of sep, it is almost 3 weeks now. The title is misleading and wrong.
I agree. This is unduly sensationalist and it wasn't a headline we provided. Incent is not your typical ICO. We aren't proposing to build world-changing Blockchain infrastructure. Distinct from others, our project aims to leverage this infrastucture and connect it to commerce. This has been a sophisticated and challenging concept to get across and we've grafted at it, with the result that we are steadily building community and momentum. We certainly don't need the honesty and openness with which we have gone about this undermined by inaccuracy or sensationalist headlines.
RW.