We agree that there is a bit of an Ethereum ICO craze at the moment, but unlike the vast majority of them, our base service is already built and operating. We're not asking for millions of dollars to prove that our business is possible, it's already been delivered.

The number one goal here of the membership sale is to jump-start the DC network. DVIP will give early adopters an incentive to begin using the DC Asset platform, as well as provide the business with revenue that can be used for market making once we get the assets listed on the exchange (like tether we can be used for fiat arbitrage between exchanges, but with much faster settlement times). As our network and transaction volume grow, so does the benefit to our customers and members.

DC also has some other great ideas on the product roadmap, and this membership sale will provide us with the revenue necessary to implement our vision. As mentioned above DVIP holders are eligible for discounts on future products.

As for the decision to build on Ethereum, this platform makes the most sense because of the possible synergies that come from native integration with other Dapps. Our goal is to become a cornerstone of the Ethereum network, the preferred way to pay for and use all of the other great products being built.