Application coin sales (often called initial coin offerings or ICOs) are a new form of crowdfunding and some can have as much legal merit as a Kickstarter or Indiegogo campaign
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Image by Giuseppe Pepe
The Initial Coin Offering phenomenon has started to play a significant role in the crypto-startup world. Lately, more and more experts are looking to decentralized crowd-funding methods with interest.
But, the absence of legal guidelines in the operation of these ICOs has resulted in more than a few scams. This is hardly abnormal for an entirely new, unregulated field; but, would-be investors, nonetheless, find it difficult to discern potential opportunities from grab-the-money-and-run schemes.
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If you look at lists of recent Initial Coin Offering campaigns it is really hard to come up with any sort of reasonable filter. Theres so much to be obviously skeptical of in this space that wealthier and experienced investors wont even consider it with good reason.
http://blockgeeks.com/how-not-to-be-scammed-by-a-initial-coin-offering/