Without Escrow this ICO is just too risky (at least for me)
Just to understand, what difference do you see between trusting an escrow and any other site?
An escrow is an escrow because he is trusted and has a long solid trade history. I believe OP is trustworthy, but I will prefer an escrow for 2000
BTC if I am interested.
So you trust an escrow because it is trusted. Same reason why several BetKing investors trust it.