If you definitely want this sold, you should start the auction at 1BTC and you'll get some bids in for sure.
I can start at 1 BTC with a reserve price of 3 BTC but it's not really what I'm looking to accomplish. It's not that I'm in a rush. I'm mostly curious of which price this coin would be valued at. Also as explained previously it's part of my BTC portfolio money management strategy.