I have and always used apple phones. They have all worked very well for me and I would normally keep them for 3 years before upgrading. Surprisingly none of my phones ever gave me any issues that other people seem to have. I don't install many apps so that may be the reason.
I have zero experience with Windows or Android phones.
As far as I know, the windows as well as the android can pump and increase in the same way as the apple system on the iphone. The big difference I see. The truth is probably in the price.