I wonder why people have not invested in this ICO, I can see progress here, platform is even tested at this time. What else could be the reason why people are quite hesitant on this ICO, other ICO as well were somehow neglected, one ICO i known just had a little more than 2 BTC and is about to close in a couple of day too. Anyway, if in case the ICO failed, what is your next plan after refunding people their BTC. Are you gonna do what Placebo suggested?
Everything is best on trust... there has been so many scams and people don't trust investing money in a coin that is not already listed on a exchange. If a coin is listed on a exchange then investors can directly buy/sell if they want. Even when a ICO has a real legendary user being part as escrow, people don't like it anymore.
One thing is for sure... all investments are real here, else dev would invest in his own coin to reach that 10 BTC mark and then dump his coins when it hit a exchange.