Fantastic picture! I like Synereo because it's part of the new trend -> Reputation Currencies and Attention Economy.
Exactly, what is a social media worth without a currency. Zero.
Only those social medias will survive, that have their own currencies, that can be traded freely, and are not centralized like FB credits.
AMP is meant to be the speartip of innovation, and it will bring us a new world on the internet.
An established social media site can always start accepting bitcoins you know. There is no need to start a social media site with your own tokens if those tokens have no use outside of the site. What will mostly happen to that idea will be something like /r/dogecoin on reddit.com. They pass and tip dogecoins with each other but what use are they except to trade back to bitcoins?